WEBSITE RESEARCH INTO 3 WEBSITES: STAR WARS THE FORCE AWAKENS, SPIDER-MAN INTO THE SPIDER-VERSE, SHANG-CHI Excellent work and very nicely presented - well done! Good understanding shown of how franchises leverage marketing across the brand, such as Marvel and Star Wars. You note the cross promotion of merchandise, including music downloads. You observe the comprehensive and heavy use of convergent links to social media platforms for all films, for instance, Twitter, FB and Instagram. Good observation of fan links and interactions. You note the clear information about how to consume the films, such as the purchase of cinema theatre tickets, streaming platforms, DVD and BluRay. You notice the emphasis on visuals such as posters, backdrops, stills. You comments on the power of awards, reviews and cast interviews.
WEBSITE RESEARCH INTO 3 WEBSITES: STAR WARS THE FORCE AWAKENS, SPIDER-MAN INTO THE SPIDER-VERSE, SHANG-CHI
ReplyDeleteExcellent work and very nicely presented - well done! Good understanding shown of how franchises leverage marketing across the brand, such as Marvel and Star Wars. You note the cross promotion of merchandise, including music downloads.
You observe the comprehensive and heavy use of convergent links to social media platforms for all films, for instance, Twitter, FB and Instagram. Good observation of fan links and interactions.
You note the clear information about how to consume the films, such as the purchase of cinema theatre tickets, streaming platforms, DVD and BluRay. You notice the emphasis on visuals such as posters, backdrops, stills.
You comments on the power of awards, reviews and cast interviews.